Product Development Process

1. Market Analysis

Presence From Innovation (PFI) identifies your particular marketing needs and targets them by utilizing various market research techniques.  Strategizing and implementation of an action plan leads to the first inclinations of what your merchandising displays or marketing tools may look like.

2. Creative Design Development

Our highly creative design team works closely with our engineers to develop just the right combination of your products "showcasing" to the consumer and its ever-important presence in any selected market venue.

3. Engineering

Our Engineering Department takes the initial creative work a step further and balances structural integrity, packout and floor space considerations with costing and materials recommendations to keep your merchandising product affordable and yet still unique.

4. Conceptual Presentation

A series of conceptual renderings is created by our team of design specialists for the purpose of giving you an up close look at what your finished product will be, including everything from structural details and packout to beautifully depicted graphic enhancements.  It is not uncommon for us to provide an actual design prototype in some instances.

5. Production Process

Manufacturing is a quality operation from initial CAD drawings by our skilled engineers all the way through assembly and packing.  Our Quality Control Department ensures that all elements of your merchandising equipment is "good to go" before leaving our facility.

6. Shipping and Market Implementation

Meeting ship dates is only part of our commitment to you.  Regardless of the complexity of your shipping needs, plans of action are implemented to meet your unique distribution requirements.  We do it right the first time, every day, shipment by shipment.  We also assist in planning the logistics of your rollout at the retail outlet to be certain that no valuable time or space is lost.